If you are like so many small business owners you may feel too emotionally close to your product to adequately sell it yourself. Selling ice to an eskimo is easy, but selling something you have created on your own may cause a hive break out- and here is why: Objections on your own products will feel more like a personal rejection than ever before… but it doesn’t have to.
If you want complete and total freedom, learning to sell graciously is the best skill you could ever posses. Selling is about helping someone who knows less than you do come to a decision that they are not able to make on their own. Selling is also about receiving money, and money is a good thing because it helps you to give back to yourself, your business and your prospective clients.
Writing out answers to possible objection scenarios in advance will help you to never be caught off guard, and kick that fear of being rejected to the curb. Practice is all it takes, and the more you do it the more you will discover your natural ability to help others learn what makes you an expert about your products and services.
Self -employed Parent Enthusiast Ally Loprete is the Founder of OurMilkMoney.com, a nationwide online business directory of self-employed parents, and the host of This Little Parent Stayed Home, a live weekly radio show, on The Toginet.com Radio Group which can be downloaded on iTunes. Ally is on a mission to help other’s deal with the sometimes overwhelming prospect of leaving a full time job to start a new business, while running a full time household and raising kids. She is resolute about creating a haven in which parents across the nation will continue to thrive and obtain the support they need in their personal journeys. Self-employed parents, list your business for free at http://www.ourmilkmoney.com. Private coaching is available at http://www.thislittleparent.info.