May Member Spotlight – Wendy Conte

1. Tell us about your business and the service that you provide: I am a Certified Bookkeeper and Quickbooks ProAdvisor.  I offer a full range of bookkeeping services in the Santa Clarita, San Fernando and Antelope Valleys.
2. How did you decide to get started?  After working for someone else for over 15 years, I decided to take control of my employment and use the skills I have to work with a wider range of clients rather than just the employer I had.
3. What kind of background of expertise do you have in your field?  I have an Associate’s degree in Accounting, I am a Certified Bookkeeper and I am Quickbooks ProAdvisor.   I am always looking for more learning opportunities in my field.

4. What trends do you see in your current industry?  Bookkeeping is a key part of every business.  Businesses will always need bookkeepers.  Businesses are always looking for ways to cut costs.  An outsourced bookkeeper is a way to accomplish that.
5. What things do you find to be most demanding about your job?   Deadlines are a demanding part of my job sometimes.  My clients like to see the status of their financial picture on a regular basis and that means making sure that all of their records are always up to date.  There is also the issue of invoicing client customers on time.  Finally, reporting information to tax entities for payroll and sales tax.

6. What do you find to be the most rewarding about your job and your day to day routine?  The most rewarding thing about my job is being able to help people.  I really enjoy working with very small businesses, many of which cannot afford to have an on staff bookkeeper.  I love being able to take the stress of that task off of their hands.
7. What advice would you give to someone else who is interested in starting a business like yours?  I would recommend getting formal education in the field both in the basics of accounting and the software options that are available for the job.  The Quickbooks ProAdvisor program is very helpful in learning the overall use of the program and how to set it up properly.  Then I would say network and get your name out there.
8. What are you most proud of as a parent-preneur?  I am most proud of being able to demonstrate to my son the hard work ethic that I was raised with.
9. How have you been able to manage your time between work and your family?  Balancing time is always a challenge.  I try to work around the schedule of my family as much as possible during the week and to take weekends off unless there is something that really needs my attention or my family has plans that do not include me.

10. What has been the most effective way for you to promote yourself?  Word of Mouth is extremely powerful.  Actions certainly speak louder than words.  I provide the best service that I can consistently and with attention to the details.  Giving at least 100% to your clients is something they talk about.

Finally: What does your “Milk Money” provide for you and your family?  My Milk Money provides a way for us to pay the bills and have a bit left over to have fun.


About A Wishful Thought

I am a military wife, mother, business owner, professional writer, blogger and legislative advocate. I am an entrepreneur. At Villanova University I studied Operations Management specializing in Program and Project Management. I worked at various oil refineries honing my skills and ultimately opened my own consulting firm. I consulted on Environmental Restoration and defense projects including software development, satellite development and programming, phased array radars, helicopter and tank development, etc. I decided to take new direction in life when I became pregnant in 2000. I founded my own corporation, Wish Enterprises, Inc., to fulfill my own wish of being able to stay home with my son while contributing to the family income. With my husband’s full support, I developed and founded The Wish Place. I now also own Buy By Mom to continue to my mission of assisting parents who want to be successful in their businesses. I am the Director of Communications for Our Milk Money, the Colorado State Leader for the National Association for Moms in Business and the Colorado State Coordinator for Smart Girl Politics. I am a professional writer and blogger. I am the Colorado Springs Stay-at-Home Moms Examiner for I write articles for work at home parents on my blog associated with The Wish Place. I review products produced by moms and dads and feature businesses run by moms and dads on my Buy By Mom blog. I write for various online publications and am also a political writer. My specialty is connecting people with great home business opportunities and providing unmatched one-on-one mentorship to those starting a home business. My passion, purpose and goal is to help parents work from home so they can be home with their children. To that end, I am a Legislative Advocate at the National and State levels to influence policy so that it is favorable to those in business.
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